http://www.modernjeweler.com ModernJeweler.com en-us Copyright 2008 Cygnus Business Media Fri, 4 Jul 2008 15:05:23 -0700 Fri, 4 Jul 2008 15:05:23 -0700 Jewelry Education - Marketing http://www.modernjeweler.com ModernJeweler.com http://www.modernjeweler.com/global/rsslogo.jpg 88 31 Jewelry Education - Marketing http://www.modernjeweler.com/print/Modern-Jeweler/How-Watch-Brands-Can-Enhance-Their-Images/1$729 http://www.modernjeweler.com/print/Modern-Jeweler/How-Watch-Brands-Can-Enhance-Their-Images/1$729 Guest Editor Sean Dunn argues that watch brands would benefit from having authorized retailers online. rss@modernjeweler.com Wed, 2 Jul 2008 11:34:00 -0700 Jewelry Education - Marketing http://www.modernjeweler.com/print/Modern-Jeweler/First-Person--Retail-Dog-Days/1$719 http://www.modernjeweler.com/print/Modern-Jeweler/First-Person--Retail-Dog-Days/1$719 Gail Lindgren of Joseph Jewelers in West Des Moines Iowa explains how Josephs connected with new customers through their love for their pets. rss@modernjeweler.com Wed, 4 Jun 2008 08:57:00 -0700 Jewelry Education - Marketing http://www.modernjeweler.com/print/Modern-Jeweler/Only-Gold-Campaign-Raises-The-Bar/1$358 http://www.modernjeweler.com/print/Modern-Jeweler/Only-Gold-Campaign-Raises-The-Bar/1$358 Self-purchasing women are targets of new ad campaign. rss@modernjeweler.com Fri, 4 May 2007 09:37:00 -0700 Jewelry Education - Marketing http://www.modernjeweler.com/print/Modern-Jeweler/May-Now-Golden-for-Independents/1$316 http://www.modernjeweler.com/print/Modern-Jeweler/May-Now-Golden-for-Independents/1$316 The fourth year, the program capitalizes on the gifting and self-purchase occasions for gold jewelry during the month of May. rss@modernjeweler.com Tue, 1 May 2007 15:27:00 -0700 Jewelry Education - Marketing http://www.modernjeweler.com/print/Modern-Jeweler/Marketing-Color-First/1$318 http://www.modernjeweler.com/print/Modern-Jeweler/Marketing-Color-First/1$318 New marketing kit is designed to help your colored gemstone business. rss@modernjeweler.com Tue, 1 May 2007 14:13:00 -0700 Jewelry Education - Marketing http://www.modernjeweler.com/print/Modern-Jeweler/Hook-Your-Store-to-a-Star/1$313 http://www.modernjeweler.com/print/Modern-Jeweler/Hook-Your-Store-to-a-Star/1$313 How to use local celebrity endorsements to generate word-of-mouth advertising and traffic. rss@modernjeweler.com Tue, 1 May 2007 14:10:00 -0700 Jewelry Education - Marketing http://www.modernjeweler.com/print/Modern-Jeweler/The-Wedding-Party-Means-Business/1$225 http://www.modernjeweler.com/print/Modern-Jeweler/The-Wedding-Party-Means-Business/1$225 Adding gifts to your merchandise mix can be very effective marketing for your store. rss@modernjeweler.com Tue, 1 May 2007 15:59:00 -0700 Jewelry Education - Marketing http://www.modernjeweler.com/print/Modern-Jeweler/Promoting-Diamonds--One-Product-at-a-Time/1$232 http://www.modernjeweler.com/print/Modern-Jeweler/Promoting-Diamonds--One-Product-at-a-Time/1$232 Diamond Trading Company diamond advertising in 2007 will focus on one diamond jewelry category at a time. rss@modernjeweler.com Tue, 1 May 2007 14:22:00 -0700 Jewelry Education - Marketing ModernJeweler.com: Jewelry Education - Marketing http://www.modernjeweler.com/online/section.jsp?siteSection=10 http://www.modernjeweler.com rss@modernjeweler.com Tue, 1 Jan 2008 00:00:00 -0500