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If you are asked what is the most precious of things, nearly everyone would have to answer “time.” Perhaps that is why, when the world’s top watchmakers come up with a new movement or function that aids in measuring time, they usually choose platinum to showcase their ingenuity. Just as jewelers often use platinum to highlight their most precious and rare gems, the same is true in watchmaking. Platinum is the hallmark of the best and rarest in timepieces. Which is why platinum watches are usually the most coveted by collectors, sometimes selling even before the last screw is tightened on the watch.
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